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Stop running your online coaching business on WhatsApp and spreadsheets. bTrainr gives you a branded app, AI-powered programme generation, automated client management, and global payment processing. Built for online coaches who want to scale from 50 to 500+ clients.
Online coaching has exploded. Social media makes it easy to build an audience and attract clients. But the tools most online coaches use to deliver their coaching were never designed for the job. Programmes live in PDF documents. Communication happens on WhatsApp and Instagram DMs. Payments are chased through bank transfers. At 20 clients it feels manageable. At 50, you are drowning in admin. At 100, you are working 14-hour days and still dropping the ball.
The bottleneck is not your coaching ability. It is your infrastructure. You need a system that handles onboarding, programme delivery, client communication, progress tracking, and billing without requiring you to be online around the clock. bTrainr is that system. It is not a workout tracker or a generic CRM with fitness features. It is a business operating system built for online coaches who want to scale sustainably.
The tools most online coaches use were never built for coaching at scale
Your clients chat with your AI — not your calendar
Generate workout and nutrition plans based on client goals, equipment, and experience. Build a complete programme library in hours. Use generated content as-is or customise for individual clients.
Monitor workout completion, body composition, habit streaks, and compliance rates. Visual dashboards give you a complete picture of every client without manual data collection.
Your clients access everything through an app with your branding. Programmes, messaging, progress logging, and payments all live under your brand identity.
Replace scattered DMs with organised, searchable client threads. Send voice notes, videos, and files. Set availability hours and use automated responses.
Schedule check-in reminders, progress photo requests, and habit tracking prompts. Clients stay on track without you sending manual follow-ups every week.
Automate onboarding sequences, programme delivery, re-engagement messages, and payment reminders. Your coaching business runs 24/7 across all time zones.
From setup to scaling in five steps
Create your account, upload your logo, configure coaching packages and pricing tiers. Set up your branded app identity in under five minutes.
Create reusable workout and nutrition templates. Use AI-assisted generation to build comprehensive programme libraries covering your core coaching areas.
Share a branded onboarding link on social media, your website, or via DM. Clients enter goals, history, and preferences. Data flows directly into their profile.
Assign personalised programmes, schedule automated check-ins, and communicate through in-app messaging. Clients access everything through your branded app.
Review dashboards for compliance, make programme adjustments in seconds, and let automation handle the repetitive tasks. Grow from 50 to 500 clients without hiring.
Marcus is an online fitness coach based in Birmingham. He built a following of 50,000 on Instagram and started coaching 40 clients through WhatsApp and PDF programmes. He spent five hours a day on admin: answering messages, creating individual plans, chasing payments, and manually tracking client progress. He was earning well but could not scale without hiring.
After switching to bTrainr, Marcus used AI programme generation to build a library of 20 templates covering his core coaching styles. He set up automated onboarding with a link in his Instagram bio. Clients sign up, complete their profile, choose a coaching tier, and start their programme without Marcus doing anything manually.
Within six months, Marcus scaled to 250 clients across the UK, UAE, and Australia. His admin time dropped to one hour a day. Clients access everything through a branded app with his identity. Payments are collected automatically in GBP, AED, and AUD. He now earns three times more while working fewer hours than he did with 40 clients.
The difference was not coaching harder. It was building the right business infrastructure.
See how bTrainr compares to the tools online coaches commonly use
| Feature | bTrainr | Spreadsheets | Generic Apps | Trainerize |
|---|---|---|---|---|
| AI programme generation | ||||
| Branded client mobile app | ||||
| Automated client onboarding | ||||
| Multi-currency global payments | ||||
| In-app video messaging | ||||
| Client progress dashboards | ||||
| Automated check-in sequences | ||||
| Content delivery automation | ||||
| Data ownership and export | ||||
| Revenue analytics dashboard |
Every feature designed to help you coach more clients with less effort
Offer clients a premium mobile experience with your own branded iOS and Android apps. Clients see your logo, colours, and business name at every touchpoint. No third-party branding. Your coaching business looks and feels like a professional product.
Video calls, form checks, and virtual sessions let you deliver high-quality coaching remotely. Record and share technique videos. Provide asynchronous feedback on client-submitted clips. Support clients across time zones without scheduling conflicts.
Manage hundreds of online clients with automated workflows and smart organisation. Store training history, measurements, progress photos, and communication logs. Filter by programme type, goal, or renewal date. Never lose track of a client.
Generate workout and nutrition plans instantly to scale your content delivery. The AI assistant creates periodised programmes based on client goals, equipment, and experience. Use generated plans as-is or customise them. Build a programme library in hours, not weeks.
Accept payments from clients worldwide with multi-currency support. Stripe integration handles GBP, USD, AUD, AED, and EUR billing. Automated renewals, failed payment recovery, and invoice generation eliminate manual payment chasing.
Schedule plan delivery, check-ins, and content automatically for hands-free scaling. Set up weekly progress photo requests, habit tracking reminders, and re-engagement sequences. Your coaching business operates 24/7 without you being online.
Common questions from online coaches evaluating bTrainr
See bTrainr in action. Our team will walk you through the platform and answer all your questions.